Behavioural economics : a very short introduction

Baddeley, Michelle

Behavioural economics : a very short introduction by Michelle Baddeley - 1st ed. - Oxford: Oxford University Press 2017 - xviii, 148p., ref., ind. 18 cm x 11 cm - Very short introductions, 505 .

9780198754992


anreiz
consumer behavior
economics
psychological aspects

330.019 / BAD
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