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Brand digital : simple ways top brands succeed in the digital world

Adamson, Allen P.

Brand digital : simple ways top brands succeed in the digital world by Allen P. Adamson - New York: Palgrave Macmillan 2008 - xiv, 274p., ind. 24 cm x 16 cm

ISBN: 9780230606040

Subjects--Topical Terms:
brand digital
brand name products
branding marketing
internet marketing

Dewey Class. No.: 658.827 / ADA

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