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Why should anyone buy from you? : earn customer trust to drive business success

Basini, Justin

Why should anyone buy from you? : earn customer trust to drive business success Justin Basini - Harlow: Pearson Education Limited;UK 2011 - xxvi, 919p., bib., ind. 23 cm x 15 cm

ISBN: 978027375518

Subjects--Topical Terms:
customer relations
marketing
marketing
new realism
new realism
realities and aspirations
realities and aspirations
selling
trust
turning point
turning point

Dewey Class. No.: 658.85 / BAS

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