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Different : escaping the competitive herd

Moon, Youngme

Different : escaping the competitive herd by Youngme Moon ; illustrations by Lynn Carruthers - 1st ed. - New York: Crown Business 2010 - xviii, 268p., ind. 20 cm x 13 cm

ISBN: 9780307460868

Subjects--Topical Terms:
celebration
competition
competitive herd
human touch
marketing

Dewey Class. No.: 658.8 / MOO

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