Airline ecommerce

Hanke, Michael

Airline ecommerce by Michael Hanke - New York: Routledge 2016 - xxii, 588p., ind. 24 cm x 16 cm

9780415775809


aeronautics, commercial
airline e-commerce organization
airlines
customer services
digital properties and features
e-commerce in the airline industry
e-marketing
e-sales and distribution
passenger traffic
rates
strategy
web customer service

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