Join the conversation : how to engage marketing-weary consumers with the power of community, dialogue, and partnership
Jaffe, Joseph
Join the conversation : how to engage marketing-weary consumers with the power of community, dialogue, and partnership by Joseph Jaffe - New Jersey: John Wiley and Sons, Inc. 2008 - xix, 300p., ind. 24 cm x 16 cm
9780470137321
business communication
conversation through community
customer relations
dialogue
marketing
new consumerism
partnership
relationship marketing
658.8343 / JAF
Join the conversation : how to engage marketing-weary consumers with the power of community, dialogue, and partnership by Joseph Jaffe - New Jersey: John Wiley and Sons, Inc. 2008 - xix, 300p., ind. 24 cm x 16 cm
9780470137321
business communication
conversation through community
customer relations
dialogue
marketing
new consumerism
partnership
relationship marketing
658.8343 / JAF