Normal view MARC view ISBD view

Multichannel marketing : metrics and methods for on and offline success

Arikan, Akin

Multichannel marketing : metrics and methods for on and offline success by Akin Arikan - Indianpolis: Wiley Publishing Inc. 2008 - xxiv, 288p., ind. 24 cm x 19 cm

ISBN: 9780470239599

Subjects--Topical Terms:
internet marketing
multichannel analytics
multichannel marketing method
multilevel marketing
web analyst

Dewey Class. No.: 658.872 / ARI

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)