Inspired : take your product dream from concept to shelf
Venkatraman, Vik
Inspired : take your product dream from concept to shelf by Vik Venkatraman - New Jersey: John Wiley and Sons, Inc. 2011 - xvii, 254p., ind. 24 cm x 15 cm
9780470638453
brand marketing
create your product
demonstrate local success
design the process
develop the idea
financing primer
get distribution
launch
marketing
new products
packaging a product
produce your product and platform
product management
rollout
658.5 / VEN
Inspired : take your product dream from concept to shelf by Vik Venkatraman - New Jersey: John Wiley and Sons, Inc. 2011 - xvii, 254p., ind. 24 cm x 15 cm
9780470638453
brand marketing
create your product
demonstrate local success
design the process
develop the idea
financing primer
get distribution
launch
marketing
new products
packaging a product
produce your product and platform
product management
rollout
658.5 / VEN