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Branding : in five and a half steps : with over 900 illustrations

Johnson, Michael

Branding : in five and a half steps : with over 900 illustrations by Michael Johnson - London: Thames and Hudson 2016 - 320p., ref., bib., ind. 25 cm x 21 cm

ISBN: 9780500518960

Subjects--Topical Terms:
brand name products
branding
design
images
implement
investigate
marketing
strategy and narrative

Dewey Class. No.: 658.827 / JOH

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