A career in advertising and public relations (Record no. 18298)

MARC details
000 -LEADER
fixed length control field 00807nam a2200277Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0713448156
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Item number WHI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Whiteaker, Stafford
245 #2 - TITLE STATEMENT
Title A career in advertising and public relations
Statement of responsibility, etc. by Stafford Whiteaker
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. B T Batsford Ltd.
Date of publication, distribution, etc. 1986
300 ## - PHYSICAL DESCRIPTION
Extent 114p., app., ind.
Dimensions 22 cm x 14 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 172
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element creativity in public relation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element earning reputations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element getting into advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element the client
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element working in advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Lost     KEIC KEIC 07/08/1994 Vijaya Prakashan NA 172.00 Bill No.: 1257 Date:   659.2 WHI 219 04/29/2021 172.00 04/29/2021 Books
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