Marketing cases from emerging markets (Record no. 20019)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00638 a2200241 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220616073816.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220616b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-3642368608 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mutum, Dilip S. (ed.) |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing cases from emerging markets |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Springer |
| Date of publication, distribution, etc. | 2014 |
| Place of publication, distribution, etc. | Berlin |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 167p. |
| Other physical details | ref. |
| Dimensions | 24 cm x 16 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | economics |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | developing countries |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | marketing research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | case study |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Roy, Sanjit Kumar (ed.) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kipnis, Eva (ed.) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | KEIC | KEIC | 06/08/2022 | Amazon | 5977.14 | IN-2606 | 3 | 658.8, MAR | 21513 | 01/18/2025 | 01/02/2025 | 893.00 | 06/16/2022 | Books |