Journal of brand strategy (Record no. 20073)

MARC details
000 -LEADER
fixed length control field 00569nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220714103834.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220714b |||||||| |||| 00| 0 eng d
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 2045-855X
040 ## - CATALOGING SOURCE
Transcribing agency Allied
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82705
Item number JOU
245 ## - TITLE STATEMENT
Title Journal of brand strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Henry Stewart Publications
300 ## - PHYSICAL DESCRIPTION
Extent vol. 10.
310 ## - CURRENT PUBLICATION FREQUENCY
Current publication frequency Quarterly
362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation Began with Voloume 1, number 1 (April/June 2012).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision periodicals
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision brand name products
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Continuing Resources
Serial record flag 1

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