Legends in marketing : Shelby D. Hunt : macromarketing, ethics, and social responsibility : the development period (Record no. 20154)
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000 -LEADER | |
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fixed length control field | 00656nam a22001937a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220806072628.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220806b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788132105206 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | LEG |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Vitell, Scott J. (ed.) |
245 ## - TITLE STATEMENT | |
Title | Legends in marketing : Shelby D. Hunt : macromarketing, ethics, and social responsibility : the development period |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Sage Publication |
Date of publication, distribution, etc. | 2011 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | Vol, 5. xxviii, 241p. |
Other physical details | ref. |
Dimensions | 25 cm x 19 cm |
490 ## - SERIES STATEMENT | |
Series statement | Legends in marketing : Shelby D. Hunt, edited by Jagdish N. Sheth |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | marketing research |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | KEIC | KEIC | Reference | 07/29/2022 | Natraj Book Centre | 45000.00 | 149/2022-23 | 658.8, LEG, R | 21624 | 08/13/2022 | 35100.00 | 08/06/2022 | Books |