Marketing Whitebook 2021-22 #iammarketer : leadership in the metaverse (Record no. 20445)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00775nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221129153736.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221129b |||||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Business World |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Whitebook 2021-22 #iammarketer : leadership in the metaverse |
| Remainder of title | as the future of digital changes how should business regroup to grow in the metaverse |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Business World, GBN Media Pvt. Ltd |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 223p., 24 cm x 16 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | media brands |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Indian marketplace |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | digital tech |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | e-commerce |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | ecomony |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | finance |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | FMCG |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | India |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | KEIC | KEIC | 11/24/2022 | Natraj Book Centre | 499.00 | 350/2022-23 | 2 | 658.8, MAR | 21941 | 02/14/2025 | 01/28/2025 | 2103.00 | 11/24/2022 | Books | ||||
| Dewey Decimal Classification | KEIC | KEIC | 11/24/2022 | Natraj Book Centre | 499.00 | 350/2022-23 | 658.8, MAR | 21942 | 01/04/2023 | 2103.00 | 11/24/2022 | Books |