The psychology of the Asian consumer (Record no. 20902)

MARC details
000 -LEADER
fixed length control field 00698nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221207s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781317514909
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342095
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schmitt, Bernd; Lee, Leonard
245 #4 - TITLE STATEMENT
Title The psychology of the Asian consumer
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York:
Name of publisher, distributor, etc Taylor and Francis
Date of publication, distribution, etc 2015
365 ## - TRADE PRICE
Price type code INR
Price amount 587336.00
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Date of acquisition 2018-03-28
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Asians--Psychology
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified e-Book
Uniform Resource Identifier <a href="http://ebookcentral.proquest.com/lib/micgujarat-ebooks/detail.action?docID=2082948&query=9781317514909">http://ebookcentral.proquest.com/lib/micgujarat-ebooks/detail.action?docID=2082948&query=9781317514909</a>
Link text Click here to access e-Book
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- BK
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
        KEIC KEIC 03/28/2018 Allied Publishers Subscription Agency agency   658.8342095 EB521 12/07/2022 e-Books
Copyrights © MICA KEIC (Knowledge Exchange and Information Centre) 2018. All Right Reserved.

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