The pricing model revolution: How pricing will change the way we sell and buy on and offline (Record no. 21672)
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000 -LEADER | |
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fixed length control field | 01237 a2200193 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230927020344.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230825b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-1119900573 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.816 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zatta, Danilo |
245 ## - TITLE STATEMENT | |
Title | The pricing model revolution: How pricing will change the way we sell and buy on and offline |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Hoboken, NJ: |
Name of publisher, distributor, etc. | John Wiley & Sons, |
Date of publication, distribution, etc. | 2022. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 241p., note., ind., 24 cm X 16 cm |
500 ## - GENERAL NOTE | |
General note | Recommended by: Banikanta Mishra |
521 ## - TARGET AUDIENCE NOTE | |
Target audience note | Contents:<br/><br/>Part I The Pricing Model Revolution 1<br/><br/>Chapter 1 Monetization as a priority 3<br/><br/>Part II New Approaches to Monetization 15<br/><br/>Chapter 2 Pay-per-use/per-wash/per-mile/… 17<br/><br/>Chapter 3 Subscription pricing 39<br/><br/>Chapter 4 Outcome-based pricing 57<br/><br/>Chapter 5 Psychological pricing 77<br/><br/>Chapter 6 Dynamic pricing 97<br/><br/>Chapter 7 Artificial-intelligence based pricing 119<br/><br/>Chapter 8 Freemium 133<br/><br/>Chapter 9 Sympathetic pricing 149<br/><br/>Chapter 10 Participative pricing 163<br/><br/>Chapter 11 Neuropricing 181<br/><br/>Part III How to Win 197<br/><br/>Chapter 12 Success with new pricing models 199<br/>Notes 211<br/>About the Author 225<br/>Index 227<br/> |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | pricing |
-- | revenue management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | KEIC | KEIC | 08/17/2023 | Book Space | 3412.00 | 656 | 1 | 658.816 ZAT | 22509 | 11/06/2024 | 04/02/2024 | 22791.00 | 08/17/2023 | Books |