The pricing model revolution: How pricing will change the way we sell and buy on and offline (Record no. 21672)

MARC details
000 -LEADER
fixed length control field 01237 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230927020344.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230825b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1119900573
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.816
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zatta, Danilo
245 ## - TITLE STATEMENT
Title The pricing model revolution: How pricing will change the way we sell and buy on and offline
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ:
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 241p., note., ind., 24 cm X 16 cm
500 ## - GENERAL NOTE
General note Recommended by: Banikanta Mishra
521 ## - TARGET AUDIENCE NOTE
Target audience note Contents:<br/><br/>Part I The Pricing Model Revolution 1<br/><br/>Chapter 1 Monetization as a priority 3<br/><br/>Part II New Approaches to Monetization 15<br/><br/>Chapter 2 Pay-per-use/per-wash/per-mile/… 17<br/><br/>Chapter 3 Subscription pricing 39<br/><br/>Chapter 4 Outcome-based pricing 57<br/><br/>Chapter 5 Psychological pricing 77<br/><br/>Chapter 6 Dynamic pricing 97<br/><br/>Chapter 7 Artificial-intelligence based pricing 119<br/><br/>Chapter 8 Freemium 133<br/><br/>Chapter 9 Sympathetic pricing 149<br/><br/>Chapter 10 Participative pricing 163<br/><br/>Chapter 11 Neuropricing 181<br/><br/>Part III How to Win 197<br/><br/>Chapter 12 Success with new pricing models 199<br/>Notes 211<br/>About the Author 225<br/>Index 227<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision pricing
-- revenue management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     KEIC KEIC 08/17/2023 Book Space 3412.00 656 1 658.816 ZAT 22509 11/06/2024 04/02/2024 22791.00 08/17/2023 Books
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