Market driven strategy : processes for creating value with a new introduction (Record no. 21760)

MARC details
000 -LEADER
fixed length control field 00607nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 068486536X
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Day, George S.
245 ## - TITLE STATEMENT
Title Market driven strategy : processes for creating value with a new introduction
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. The Free Press
Date of publication, distribution, etc. 1990
300 ## - PHYSICAL DESCRIPTION
Extent xix, 405p., notes, ind., 24 cm x 16 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision marketing
-- strategic planning
-- competitive markets
-- developing market driven strategies
-- adaptive planning
-- understanding competitive markets
-- global markets
-- renewing the strategy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     KEIC KEIC 05/15/2004 Natraj Book Centre 1624.00 319 1 658.802, DAY 4884 11/18/2024 09/16/2024 4219.00 07/28/2023 Books
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