Textbook of customer relationships management (Record no. 23064)

MARC details
000 -LEADER
fixed length control field 01636nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250721090852.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789395806978
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Piyush, Kamal
245 ## - TITLE STATEMENT
Title Textbook of customer relationships management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi,
Name of publisher, distributor, etc. The Hospitality Press:
Date of publication, distribution, etc. 2023.
300 ## - PHYSICAL DESCRIPTION
Extent v, 81p., bib., ind., 23 cm X 15 cm
500 ## - GENERAL NOTE
General note Recommended by Kallol Das
520 ## - SUMMARY, ETC.
Summary, etc. Summary: Customer Relationships is an insightful book that delves into the world of Customer Relationship Management (CRM) and unveils strategies to develop effective customer interactions and cultivate long-lasting profitable relationships. In today's competitive business environment, the ability to connect, understand, and satisfy customers has become more crucial than ever. This book offers an indispensable guide to leverage CRM techniques, bridging the gap between businesses and their target audience. This is a comprehensive guide for business leaders, marketing professionals, and CRM practitioners seeking to revolutionize their customer relationships and drive business growth. By implementing the strategies and concepts presented in this book, organizations can transform their approach to CRM, leading to increased customer satisfaction, improved brand loyalty, and ultimately, sustainable success in today's dynamic marketplace. This book has been made as per the syllabus of National Education Policy.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Customer relationship management
-- customer satisfaction
-- brand loyalty
-- syllabus of National education policy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     KEIC KEIC 06/23/2025 Technical Bureau India Pvt. Ltd. 395.00 TB779 1 658.812 PIY 23890 07/19/2025 06/30/2025 1393.00 06/23/2025 Books
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