Total exposure : controlling your company's image in the glare of the business media explosion (Record no. 3465)

MARC details
000 -LEADER
fixed length control field 00798nam a2200265Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0814404847
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Item number CAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Carlson, Gustav
245 #0 - TITLE STATEMENT
Title Total exposure : controlling your company's image in the glare of the business media explosion
Statement of responsibility, etc. by Gustav Carlson
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. AMACOM
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent xii, 225p., ind.
Dimensions 24 cm x 16 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 1436.63
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element barbie in the boardreoom
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element consumer investor
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element corporate image
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element gen x journalism
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element industrial publicity
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element United States
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        KEIC KEIC 04/13/2002 Books India 82/5 1436.63 Bill No.: 25432 Date: 2002-04-13   659.2 CAR 3943 05/22/2023 1436.63 04/29/2021 Books
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