International conference proceedings american academy of advertising 2001 Asia Pacific conference (Record no. 3884)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 01015nam a2200313Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0931030250 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1072 |
Item number | PRO |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Roberts, Marilyn S. (ed.) |
245 #0 - TITLE STATEMENT | |
Title | International conference proceedings american academy of advertising 2001 Asia Pacific conference |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York: |
Name of publisher, distributor, etc | American Academy of Advertising, |
Date of publication, distribution, etc | 2001. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | ix, 148p. |
Dimensions | 27 cm x 21 cm |
365 ## - TRADE PRICE | |
Price type code | INR |
Unit of pricing | 00 |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
Date of acquisition | 2001-10-20 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | 2000 olympic in Sydney |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | advertising education |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | advertising strategy |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | exploration in research |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | family planning |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | health massages |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | internet advertising |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | internet advertising in cultural China |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | internet user |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Japanese advertising |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | media measurment and advertising effectiveness |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | social marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | King, Roberty L. (ed.) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Books |
Source of classification or shelving scheme | Dewey Decimal Classification |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|
KEIC | KEIC | 10/20/2001 | 659.1072 PRO | 3721 | 05/22/2023 | Books |