Positioning strategy in retailing (Record no. 4330)
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000 -LEADER | |
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fixed length control field | 00823nam a2200301Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1853960500 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.87 |
Item number | DAV |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Davies, Gray |
245 #0 - TITLE STATEMENT | |
Title | Positioning strategy in retailing |
Statement of responsibility, etc. | by Gray Davies and Janice Brooks |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | London: |
Name of publisher, distributor, etc. | Paul Chapman Publishing |
Date of publication, distribution, etc. | 1989 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 228p., ind. |
Dimensions | 24 cm x 16 cm |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 1470.54 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | department stores |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | electrical and DIY |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | food |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | furniture |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | health food |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | modeling |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | positioning strategy |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | retailing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | strategic view |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Brooks, Jenice |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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KEIC | KEIC | 07/11/1994 | Natraj Book Centre | 77/1 | 1470.54 | Bill No.: 4410 Date: 1993-12-17 | 658.87 DAV | 242 | 04/29/2021 | 1470.54 | 04/29/2021 | Books |