Qualitative marketing research : a cultural approach by Johanna Moisander and Anu Valtonen
Material type:
TextLanguage: English Publication details: California: Sage Publication 2012Description: xi, 227p., ref., ind. 24 cm x 17 cmISBN: - 9781412903811
- 658.83 MOI
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.83 MOI (Browse shelf(Opens below)) | Available | 11090 |
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| 658.83 MCG Marketing research text and cases | 658.83 MIL Milestones book of papers : clients conference | 658.83 MIL Mind genomics : a guide to data-driven marketing strategy | 658.83 MOI Qualitative marketing research : a cultural approach | 658.83 NAR Marketing research : text and cases | 658.83 OMA Management consultancy | 658.83 PAR Marketing research |
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