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Consumer behavior and marketing strategy by J. Paul Peter and Jerry C. Olson

By: Contributor(s): Material type: TextTextLanguage: English Series: The Irwin series in marketingPublication details: Chicago: Irwin 1996Edition: 4th edDescription: xxvii, 738p., notes, glos., ins. 24 cm x 24 cmISBN:
  • 0256139040
Subject(s): DDC classification:
  • 658.8342 PET
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 658.8342 PET (Browse shelf(Opens below)) Available 1804

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