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Case studies in marketing : the Indian context by R. Srinivasan
Material type:
TextLanguage: English Publication details: New Delhi: Prentice-Hall of India Pvt., Ltd. 2012Edition: 5th edDescription: xvi, 368p., app. 24 cm x 16 cmISBN: - 9788120346062
- Ace Designers
- Bharat earth Movers Limited (BEML)
- Bharat HeavyElectricals Limited (BHEL)
- British Physical Laboratory (BPL)
- Cafe Coffee Day
- cases
- Charter Aviation Services
- Credit Card
- Daimler Chrysler
- East West Air Lines
- Gillette India
- global marketing Wipro
- government electric factory limited
- HMT
- HMT watch
- Hotel Ashok
- Hotel Taj
- IDE drip irrigation system
- Indian garments
- Karnataka State Tourism Development Corporattion (KSTDC)
- marketing
- Mysore Sales International Limited
- Namdhari Fresh
- Oil Seeds Growers
- Oracle Financial Service
- retailng , advertising, marketing and merchandising service (RAMMS)
- SAP India
- services marketing
- Sterling holiday resorts
- Thomas Cook
- 658.800926 SRI
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.800926 SRI (Browse shelf(Opens below)) | Available | 10676 |
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