Marketing 3.0 from products to customers to the human spirit by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan

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TextLanguage: English Publication details: New Delhi: Wiley India Pvt. Ltd. 2010Description: xv, 187p., ind. 25 cm x 18 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.8 KOT (Browse shelf(Opens below))		Available		12215
Books	KEIC	658.8 KOT (Browse shelf(Opens below))		Available		9022

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Previous	658.8 KOT A framework for marketing management	658.8 KOT Social marketing : influencing behaviors for good	658.8 KOT Principles of marketing	658.8 KOT Marketing 3.0 from products to customers to the human spirit	658.8 KOT Marketing 3.0 from products to customers to the human spirit	658.8 KOT Good works : marketing and corporate initiatives that build a better world-- and the bottom line	658.8 KOT Good works : marketing and corporate initiatives that build a better world-- and the bottom line	Next

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