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Guinness : the colourful story of a black and white brand by Mark Griffiths
Material type:
TextLanguage: English Series: Great brand storiesPublication details: New Delhi: Viva Books 2009Description: 192p. 20 cm x 14 cmISBN: - 9788130907802
- 658.827 GRI
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Books | KEIC | 658.827 GRI (Browse shelf(Opens below)) | Available | 8065 |
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| 658.827 GRE Branding concepts and process | 658.827 GRE Leveraging the corporate brand | 658.827 GRE Leveraging the corporate brand | 658.827 GRI Guinness : the colourful story of a black and white brand | 658.827 GUP Creating powerful brands | 658.827 GUP The 7 principles of brand management | 658.827 HAI Brand Failures : The truth about the 100 biggest branding mistakes of all time |
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