Business market management (B2B): understanding, creating, and delivering value by James C. Anderson, James A. Narus, Das Narayandas and D. V. R. Seshadri

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TextLanguage: English Publication details: Noida: Dorling Kindersley 2011Edition: 3rd edDescription: xxii, 462p., ind. 24 cm x 18 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.8 AND (Browse shelf(Opens below))		Available		13737

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Previous	658.8 AMB The Financial Times guide marketing from advertising to zen	658.8 AMB The Financial Times guide marketing from advertising to zen	658.8 AMB Ambush marketing : concepts and experiences	658.8 AND Business market management (B2B): understanding, creating, and delivering value	658.8 APT Services marketing	658.8 ARN Timing the market : how to profit in bull and bear markets with technical analysis	658.8 ART The art of marketing : introduction marketing : a step by step guide to all the tools of marketing	Next

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