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Strategic market management by David A. Aaker
Material type:
TextLanguage: English Publication details: Singapore: John Wiley and Sons Pte Ltd 1998Edition: 5th edDescription: xiv, 330p., app., ind. 23 cm x 15 cmISBN: - 9971512939
- 658.8 AAK
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Books | KEIC | 658.8 AAK (Browse shelf(Opens below)) | Lost | 3481 |
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| 658.8 AAK Strategic market management | 658.8 AAK Strategic market management | 658.8 AAK Strategic market management | 658.8 AAK Strategic market management | 658.8 AGH Principles of marketology : Vol. 1 Theory | 658.8 AHM Internal marketing : tools and concepts for customer-focused management | 658.8 ALD Mind to mind marketing |
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