Passion branding : harnessing the power of emotion to build stromg brands by Neill Duffy with Jo Hooper

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TextLanguage: English Publication details: England: John Wiley and Sons Ltd 2003Description: xiii, 249p., app., ind. 24 cm x 16 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.827 DUF (Browse shelf(Opens below))		Available		11987
Books	KEIC	658.827 DUF (Browse shelf(Opens below))		Available		4562

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Previous	658.827 DSO Brand magic : the art and science of creating successful brands : 10 brand stories from Gujarat	658.827 DSO Brand magic : the art and science of creating successful brands : 10 brand stories from Gujarat	658.827 DUF Passion branding : harnessing the power of emotion to build stromg brands	658.827 DUF Passion branding : harnessing the power of emotion to build stromg brands	658.827 DUN IMC using advertising and promotion to build brands	658.827 DUN Driving brand value using integrated marketing to manage profitable stakeholder relationships	658.827 DUT Brand management : Principles and Practices	Next

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