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Marketing metrics: Beyond Clickbaits

By:

Dugar, Anurag

Contributor(s):

Shreshtha, Mani

Material type: Text

Text

TextPublication details: New Delhi: Sage Publications, 2022.Description: xi, 303p., 22 cm x 14 cmISBN:

9789354795138

Subject(s):

-- marketing mathematics -- sales -- performance

DDC classification:

658.802 DUG

List(s) this item appears in: New Arrivals 23 Sep 2024

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.802 DUG (Browse shelf(Opens below))		Available		23577
Books	KEIC	658.802, DUG (Browse shelf(Opens below))		Lost		21851

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Previous	658.802 DHO Marketing management cases and concepts	658.802 DHO Marketing management cases and concepts	658.802 DOM Promotion : analysis, creativity, and strategy - instructor's manual	658.802 DUG Marketing metrics: Beyond Clickbaits	658.802 DUT Integrated marketing communications	658.802 EAR Copy, copy, copy : how to do smarter marketing by using other people's ideas	658.802 FAL Juicing the orange : how to turn creativity into a powerful business advantage	Next

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