The science of why : decoding human motivation and transforming marketing strategy

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TextLanguage: English Publication details: London: Palgrave Macmillan Limited 2015ISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
e-Books	KEIC	658.8342 (Browse shelf(Opens below))		Available		EB518

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Previous	658.8340835 QUA Branded : the buying and selling of teenagers	658.8340842 ADZ The stuff you can't bottle : advertising for the global youth market	658.8340954 PAN Beyond consumer marketing : sectoral marketing and emerging trends	658.8342 The science of why : decoding human motivation and transforming marketing strategy	658.8342 Social influence and sustainable consumption	658.8342 Emotional Boosting : Die hohe Kunst der Kaufverfu"hrung	658.8342 Consuming Experience	Next

2018-03-28

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