Principles of marketing : a global perspective by Richard J Semenik and Gary J Bamossy

By:

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Cincinnati, Ohio: South-Western College Publishing 1995Edition: 2nd edDescription: xxii, 682p., ref., ind. 26 cm x 21 cmISBN:

Subject(s): DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.8 SEM (Browse shelf(Opens below))		Available		12465

Previous								Next
Previous	658.8 SCH Marketing : contemporary concepts and practices	658.8 SCH Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands	658.8 SCH Financial aspects of marketing	658.8 SEM Principles of marketing : a global perspective	658.8 SEM Student casebook to accompany principles of marketing: a global marketing	658.8 SER Services marketing : integrating customer focus across the firm	658.8 SER Services marketing : integrating customer focus across the firm	Next

There are no comments on this title.

to post a comment.