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Ads to icons : how advertising succeeds in a multimedia age, / by Paul Springer by Paul Springer
Material type:
TextLanguage: English Publication details: New Delhi: Kogan Page India Private Limited 2007Description: xviii, 379p., glos., bib., ind. 24 cm x 16 cmISBN: - 074945167X
- 659.113 SPR
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 659.113 SPR (Browse shelf(Opens below)) | Available | 6647 |
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| 659.113 SCH Strategic advertising campaigns | 659.113 SCH Strategic advertising campaigns | 659.113 SCH Strategic advertising campaigns | 659.113 SPR Ads to icons : how advertising succeeds in a multimedia age, / by Paul Springer | 659.113 TAY Strategic thinking for advertising creatives | 659.113 WAS That's our new ad campaign | 659.113 WEI 11 steps to brand heaven : the ultimate guide to buying an advertising campaign |
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