Fundamentals of marketing William J. Stanton and Michael J. Etzel
Material type:
- 0070610150
- 658.8 STA
Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
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Books | KEIC | 658.8 STA (Browse shelf(Opens below)) | Available | 780 |
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658.8 SOL Marketing : real people, real choices | 658.8 SOM The road to luxury : the evolution, markets and strategies of luxury brand management | 658.8 SRI Marketing unplugged : spotting the elephants in the room | 658.8 STA Fundamentals of marketing | 658.8 STA Fundamentals of marketing | 658.8 STE Your marketing sucks | 658.8 STE Waking the giant : revitalising the mature brand |
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