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Essentials of media planning : a marketing viewpoint by Arnold M. Barban, Steven M. Cristol and Frank J. Kopec

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Illinois: NTC Business Books 1993Edition: 3rd edDescription: 154p., app., ind. 26 cm x 18 cmISBN:
  • 0844235229
Subject(s): DDC classification:
  • 659.111 BAR
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 659.111 BAR (Browse shelf(Opens below)) Available 2918

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