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Hearing the voice of the market : competitive advantage through creative use of market information by Vincent P. Barabba and Gerald Zaltman

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Boston: harvard Business School Press 1990Description: xiv, 294p., gols., app., ind. 24 cm x 16 cmISBN:
  • 0875842410
Subject(s): DDC classification:
  • 658.802 BAR
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 658.802 BAR (Browse shelf(Opens below)) Available 11442

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