Strategy and management of industrial brands : business to business products and services by Philippe Malaval with the collaboration of Christophe B�naroya

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TextLanguage: English Publication details: Boston: Kluwer Academic Publishers 2000Description: xvii, 398p., bib., ind. 23 cm x 15 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.827 MAL (Browse shelf(Opens below))		Available		5353

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