Product planning and management : designing and delivering value by William L. Moore and Edgar A. Pessemier

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TextLanguage: English Series: McGraw-Hill Series in marketingPublication details: New York: McGraw-Hill, Inc. 1993Description: xiv, 542p., app., ind. 23 cm x 19 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.575 MOO (Browse shelf(Opens below))		Available		953

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