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Advertising media planning : a brand management approach by Larry D. Kelley and Donald W. Jugenheimer

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi: Prentice Hall of India Private Limited 2004Description: vii, 144p., ind. 22 cm x 15 cmISBN:
  • 812032529X
Subject(s): DDC classification:
  • 659.111 KEL
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 659.111 KEL (Browse shelf(Opens below)) Available 5682

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