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Radio as an advertising medium : riding the wave

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Material type: Text

TextPublication details: Hyderabad: Te ICFAI Univeristy Press 2008Description: vi, 233p., ind. 23 cm x 16 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	659.142 RAO (Browse shelf(Opens below))		Available		7333

Previous		No cover image available		No cover image available				Next
Previous	659.14079 CLI Clio awards : a tribute to 30 years of advertising excellence 1960-1989	659.142 BAR Radio advertising : a guide to creating, voicing and producing great radio commercials	659.142 MAI How to plan radio advertising	659.142 RAO Radio as an advertising medium : riding the wave	659.142 SCH Radio advertising : the authoritative handbook	659.142 WEI Effective radio advertising (with CD)	659.14209421 ING An advertiser's guide to better radio advertising : tune in to the power of the brand conversation medium	Next

2008-07-31

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