An integrated approach to services marketing : a book of readings on marketing of library and information services

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TextPublication details: Mumbai: Allied Publishers Private Ltd., 2003.Edition: 1st edDescription: viii, 328p., ref., ind. 24 cm x 17 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	020.688 INT (Browse shelf(Opens below))		Available		4423

Previous		No cover image available						Next
Previous	020.21 EME Emerging trends in bibliometrics, scientometrics and altemetrics	020.6 MAR Marketing of information products and services	020.6242475 TRE Treds in librarianship	020.688 INT An integrated approach to services marketing : a book of readings on marketing of library and information services	020.727 BAL An introduction to bibliometrics: New development and trends	020.727 GIN Bibliometrics and research evaluation: Uses and abuses	020.727 TOD Handbook of bibliometric indicators: Quantitative tools for studying and evaluating research	Next

2003-05-19

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