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Knowledge-based marketing : the twenty-first century competitive edge by Ian Chaston

By: Material type: TextTextLanguage: English Publication details: London: Sage Publications Ltd 2004Edition: 1st edDescription: xi, 274p., ind., ref. 24 cm x 16 cmISBN:
  • 817829396X
Subject(s): DDC classification:
  • 658.8 CHA
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