Image from Amazon.com
Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing by Abaete De Azevedo and Ricardo Pomeranz
Material type:
TextLanguage: English Publication details: New Delhi: Tata Mcgraw -Hill Publishing Company Limited 2009Description: xi, 226p., ind 23 cm x 15 cmISBN: - 9780070140752
- creating results
- customer obsession
- database intelligence
- financial analysis: the unquestionable proof of the results
- future of marketing communication
- new integrated communication scenario based on relationship marketing strategies
- relationship marketing in action
- relationship strategies to win over and keep customers
- sucessful cases
- 658.812 AZE
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.812 AZE (Browse shelf(Opens below)) | Available | 9369 |
There are no comments on this title.