Always on : advertising, marketing, and media in an era of consumer control by Christopher Vollmer with Geoffrey Precourt

By:

Contributor(s):

Material type: Text

TextLanguage: English Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2008Description: 215p., notes, ind. 21 cm x 14 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.800285 VOL (Browse shelf(Opens below))		Available		10178

Previous								Next
Previous	658.800285 PAR Selecting the right products and services	658.800285 PAR Evaluating marketing strengths and weaknesses	658.800285 PAR Developing successful marketing strategies	658.800285 VOL Always on : advertising, marketing, and media in an era of consumer control	658.800285 WAR The search for digital excellence	658.800285467 HAG Net gain : expanding markets through virtual communities	658.800285467 LEW Selling on the net: the complete guide	Next

There are no comments on this title.

to post a comment.