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Customer worthy : why and how everyone in your organization must think like a customer by Michael R. Hoffman
Material type:
TextLanguage: English Publication details: New Delhi: Macmillan Publishers India Ltd 2010Description: xix, 192p., ind. 24 cm x 16 cmISBN: - 9780230330542
- capturing the customer experience
- consumer satisfaction
- customer relations
- customer relations
- customer services
- executive management
- finance
- human resources
- managing customers contact by contact
- marketing feeds matrix slots contact
- marketing performance management
- nine treatment objectives for each contact
- sales
- the customer's network
- the customer's schematic
- think like a customer
- 658.834 HOF
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.834 HOF (Browse shelf(Opens below)) | Available | 9224 |
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