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Customer sense : how the 5 senses influence buying behavior by Aradhna Krishna
Material type:
TextLanguage: English Publication details: New York: Palgrave Macmillan 2013Description: xiii, 185p., notes, ind. 24 cm x 16 cmISBN: - 9780230396265
- 658.8342 SEL
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.8342 SEL (Browse shelf(Opens below)) | Available | 11268 |
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| 658.8342 SCH Consumer behaviour | 658.8342 SEA The intention economy : when customers take charge | 658.8342 SEA The intention economy : when customers take charge | 658.8342 SEL Customer sense : how the 5 senses influence buying behavior | 658.8342 SET Seminar on consumer behaviour, Operations Research Group, India, Bombay, 19820108 | 658.8342 SHE Customer behaviour : consumer behaviour and beyond | 658.8342 SHE Customer behavior : a managerial perspective |
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