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The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly by David Meerman Scott

By: Material type: TextTextLanguage: English Publication details: New Jersey: John Wiley and Sons 2007Description: xxxi, 287p., ind. 22 cm x 14 cmISBN:
  • 9780470379288
Subject(s): DDC classification:
  • 658.872 SCO
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