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The olympic games effect : how sports marketing builds strong brands by John A. Davis

By: Material type: TextTextLanguage: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2008Description: x, 350p., ind. 23 cm x 16 cmISBN:
  • 9780470823668
Subject(s): DDC classification:
  • 796.0698 DAV
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