Advertising promotion : supplemental aspects of integrated marketing communications by Terence A. Shimp

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TextLanguage: English Publication details: Fort Worth: Harcourt College Publication 2000Edition: 5th edDescription: xxix, 674p., glos., ind. 29 cm x 22 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	659.1 SHI (Browse shelf(Opens below))		Available		3049

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