Newman, Martin 100 practical ways to improve customer experience : achieve end-to-end customer engagement in a multichannel world by Martin Newman and Malcolm McDonald - London: KoganPage 2018 - xvii, 281p., ref., ind. 23 cm x 15 cm ISBN: 9780749482671 Subjects--Topical Terms: customer relationsmarketing Dewey Class. No.: 658.812 / NEW